22
Sep
Survey: what do consumers think of their remotes?
At Transmitive, we think about the remote control a lot. We have a lot of ideas about how best to reinvent—and, in fact, eliminate—the physical remote control. But how do we know that we have the right ideas? Simple: we talk to people about it.
Over the next several weeks, we’ll be publishing some of the more interesting data from our random survey of over 700 adults. The survey covered a wide variety of topics: consumers’ attitudes toward remote controls, their TV-watching habits, types of technology in their homes, their understanding of current trends in the smart/social TV space, and so on. Our primary interest, of course, was to gather data that will help us build a great product. We also collected data that tells a lot of other stories, many of which we’ll be sharing with you in the coming weeks.
With that said, here’s a quick preview of some of the results:
If you’re interested in finding out more about our survey, please get in touch.
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